As the heavyweight Uber enters Nairobi’s robust taxi market, a start-up called MaraMoja is adapting to the local scene
In January, the taxi-app juggernaut Uber set up shop on the crowded byways of Kenya’s capital city. But already a bevy of local taxi apps operate in Nairobi. Banking on the universality of its technology, Uber has not taken local taxi culture into account much, unlike its competitors — it insists on giving users the exact same experience anywhere in the world. But the truth is that Nairobi is not Brooklyn, or San Francisco, or Washington, D.C. From culture to infrastructure to labor force, the challenges are different.
That’s why one competitor, Maramoja (“very fast”) might have a leg up on Uber and everyone else. Based on the premise that passengers would trust a driver whom a friend recommends, it scours your phone’s address books and social networks — Facebook, for now — to find drivers your friends trust. “People told me, ‘I won’t even get in a car with anyone but my guy,” says Jason Eisen, an American consultant who co-founded Maramoja. “They tell me this horror story or that horror story. But then they all have the same problem when their guy isn’t available — they need someone else that they trust.”
Maramoja says it has data to back up its model. It ran experiments in which subjects used the app to choose between two drivers stationed equal distance away: one recommended by a friend and the other with a 3-, 4- or 5-star rating. Subjects chose the driver recommended by a friend a whopping 96 percent of the time.
Social entrepreneurship—the creation of for-profit businesses that aim to improve social conditions in the places where they operate—is big in Africa, and in the developing world at large. But not every entrepreneur who arrives on the scene from Silicon Valley to take advantage of a shortage of business knowledge and high-tech know-how deserves a hero’s welcome. The following are some strategies I’ve developed while covering Nairobi’s social enterprise, tech and overall start-up scene during the past year for the forward-looking, Silicon Valley based news site, OZY.
The NFL’s Global Blitz
By Jeff Kushner and Jacob Kushner
Football is America’s most popular sport, but gaining fans abroad has been more brutal than a January playoff game in Green Bay.
While other American professional sports leagues have made inroads into Europe, Asia and Latin America, the NFL has won over dedicated fans in only a few select countries.
With the Super Bowl attracting more viewers each year than any other sporting event in the world, what has the NFL done to try and win the hearts and minds of sports fans abroad?
Read the full Timeline and photos at Timeline.com
In the wake of the massive earthquake that struck on January 12, 2010, resolving long-standing land-ownership issues has been a low priority for Haiti’s leaders, even as they regard tourism, mining, and other industries affected by questions of title as crucial to the island’s economic development. France is helping to fund Haiti’s land-management office, but the Haitian government hasn’t allocated the resources it would take to create a national cadastre (a survey of the country’s land). Joab Thelot, a coordinator for the National Office of the Cadastre, says that it wouldn’t take much—just three million dollars a year—to pay the salaries of trained surveyors and buy the vehicles they would need to get around. In recent years, though, Haiti’s parliament has allocated his office just a third that amount.
Uncertainty over land ownership has played out across Haiti as the country attempts to attract foreign investment in tourism, mining, manufacturing, and agriculture—often without clear knowledge of who, precisely, owns what.
Read the full article at The New Yorker.
Reporting was supported by a grant from the Pulitzer Center.
IlE-A-VACHE, Haiti — One day in October, 81-year-old Mascary Mesura was working in his garden of corn and coconut trees when the mayor of this small island off the southern coast of Haiti approached and told him to get out of the way.
“He said ‘the tractors are coming. We are going to build a lake to grow fish,’” says Mesura. “I asked for an explanation. I told him all the things we grow there. I was standing in my garden and he told the tractor to advance.”
The mayor, Fritz César, stood and watched while police handcuffed Mesura and his wife, forcing them to watch as their livelihood was uprooted, all 28 of their coconut trees toppled to make room for a fish pond to feed tourists.
The demolition was part of the Haitian government’s $260 million plan to develop Ile-a-Vache into a Caribbean tourism destination akin to the Bahamas or St. Martin.
Five years after a 7.0 magnitude earthquake ravished an already troubled nation, Haiti’s leaders hope tourism along with mining, manufacturing and agriculture will help the country leave its legacy as an impoverished nation behind.
Reporting was supported by a grant from the Pulitzer Center.
One Wisconsin couple have been vacationing in troubled Haiti for 50 years, and they reckon it’s high time you made the trip
January marks the 5th anniversary of Haiti’s devastating earthquake. The country’s leaders are trying to move the nation past the “recovery” phase and into the future as a middle-income nation that attracts tourists and their money. Across the border in the Dominican Republic, which shares the island of Hispaniola with Haiti, tourism is the No. 1 driver of GDP, and Haiti wants a piece of the action.
Beset by a string of misfortunes and natural disasters, Haiti isn’t many people’s idea of a fun Caribbean getaway. But one Wisconsin couple have been vacationing there for half a century, through all the troubles, and they just can’t figure out why they’re a rarity.
Read the full story at Vocativ.
To get the fuel she needed to cook her food and warm her home, Kenyan Nancy Wambui, 54, used to buy charcoal made from chopped-down trees. But recently, she was given a new set of briquettes to try, that looked just like regular charcoal but worked even better. The secret ingredient? Human poop.
These briquettes just might be a promising new way to curb deforestation, reduce the daily expenditures of low-income families, help solve an energy deficit facing the country, and support sanitation improvements in areas where they are desperately needed. More than 2.5 billion people in the developing world lack access to toilets, and a child dies every 15 seconds from diarrhea, usually the result of food or water becoming contaminated by human waste. Each year, 200 million tons of the world’s poop also goes completely untreated, ending up directly in lakes, rivers, and oceans.
Any good reporter, regardless of his beat, will consult as wide a range of sources as possible to get an accurate picture of his subject. But sometimes there’s a single source who seems to know almost everything—an expert who’s the ‘gatekeeper’ to a castle of information and contacts on the business or deal the reporter is investigating. Enlisting the help of this person can unlock access to dozens of key sources and documents all at once.
This happened to be the case when I was reporting my master’s thesis for Columbia Journalism School about China’s rise in the Democratic Republic of Congo, now an eBook. I was investigating a $6.5 billion “infrastructure for minerals” deal in which the Chinese state-owned companies partnered with Congo’s state mining agency to mine an incredible 6.8 million tons of copper and 427,000 tons of cobalt over the subsequent 25 years. In exchange for the minerals, the Chinese companies would spend $3 billion to build roads, hospitals and universities throughout Congo. That investment was not structured as a gift, but a loan: every dollar spent will eventually be paid back in copper revenues.
The more I reported, the more the name Johanna Janssoncame up: It seemed like every journalist, academic and business insider I spoke with about the deal would refer me back to her. Jansson is a Swedish PhD candidate who has spent years researching the specific megadeal I was reporting on, called Sicomines, for her dissertation at a University in Denmark. In January 2013, I approached her in Kinshasa to ask for help understanding the deal—and for her contacts to some of the most powerful and knowledgeable stakeholders in Congo. My eBook, supported by the Pulitzer Center, would not have been possible without the information and contacts she provided me.
But what motivated her—an academic expert and a business insider—to open up to me—a journalism school student and someone with relatively little knowledge of the subject? What inspired her to hand off to me information that she had spent years gathering?
Nearly two years later I called her to discuss what a journalist can do to gain the trust and help of an expert– and what that expert often expects from the journalist in return. Read the full interview at the Columbia University Graduate School of Journalism Covering Business page.
The introduction of Apple Pay, which allows users to pay via smartphone, has generated plenty of buzz. But when it comes to mobile money, America trails years — seven years — behind another country: Kenya.
The mobile money app M-Pesa launched in 2007 and now has more than 15 million users in Kenya — plus millions more across South Africa, Afghanistan and the rest of the globe. By 2012, the value of M-Pesa transactions reached $18 billion, equal to about 41 percent of Kenya’s GDP. For those interested in emerging markets, M-Pesa has become a larger-than-life success story: It launched a hundred research papers and became a sort of holy grail for other telecom companies, which have tried — largely in vain — to replicate its model around the world.
But M-Pesa’s model may finally be spreading. Last month, Kenya’s Equity Bank introduced a new piece of technology that literally piggybacks off of M-Pesa’s success. Called a “thin sim,” the paper-thin chip slips under a standard SIM card used in mobile phones by Safaricom, the telecommunications company that owns M-Pesa. Operating like a second SIM, the device will connect to its own cellular network to allow users to make instant money transfers, just like M-Pesa.
Those in the industry are watching closely, not just to see whether another player can finally shake M-Pesa’s dominance, but also because the technology could finally make mobile payments feasible in other developing countries. If so, it could further blur the line between banking and telecom, and potentially offer market access to the hundreds of millions around the world who have a phone but no bank account.
It started out as a nice idea that made a sharp left turn and then took a whole new direction. A 22-year-old Kenyan developer, getting the idea from a class at Strathmore University in Nairobi, wanted to create an app to help drivers avoid bad traffic and accidents. But when he learned that a friend had just been stopped by police at an alcohol Breathalyzer checkpoint, he decided to turn it into an app that would warn drivers about checkpoints — and it took off.
Fifty people downloaded it the first day. Three days later, 2,500. Then 5,000.
But the fun didn’t last. The police soon took notice, and Brian Osoro says an officer called him to try to persuade him to take the app down. “A friend of mine who’s doing law told me this was obstruction of justice,” he says. “In my conscience, I thought, ‘This is bad.’” He read about a drunk driver — of a bus carrying students — who lost control of the vehicle and crashed. No one died, but “I thought to myself, this could be my cousin, one of my brothers. This could get them killed.” Ultimately he took it down, and today he has a much different and successful app– one that helps, not hinders, justice.